The Client Whisperer Assessment

You do great work. You know it. Your clients know it.

Doing great work is not enough to generate a consistent flow of your Best Clients. You must understand why your Best Clients choose YOU.

The Client Whisperer Approach

The Client Whisperer Assessment lets you see your business the way clients see it.

Clients don’t care about you or your business. really, they don't. Clients care about improving their business. Hearing what clients hear when you talk about your business is insightful, enlightening, and very, very actionable. 

The Client Whisperer Assessment

The Client Whisperer Assessment is an analysis of how you present your business to prospects and clients. It starts with a  30-minute interview addressing four major components of your business success:

1. Your Business Goals. What is success? Important because if you aren't achieving your goals, nothing else matters. 
2. Your Business Model. What exactly do clients pay you for? Important because business model and value are not aligned.
3. How You Create Value for Clients. Is your value to prospects and referral partners relevant, clear, and compelling? Important because clients put their business, not yours, at the center of their thinking.  
4. Business Development, Marketing, and Sales. What have you tried, what are your key challenges, and what is standing in the way of your success?

What you care about is results. Specifically, actions that will improve your business. To make sure you are able to take action, your Client Whisperer Assessment includes the written report and an action-oriented call with Bruce.   

Using Your Client Whisperer Assessment to Improve Your Business

Your Client Whisperer Assessment identifies gaps in positioning, messaging, and how you communicate value. These are areas that drive results faster than changing your logo or investing in new technology. If you need help in other areas, I have an extensive professional network, so I can match you with a great resource.

The Client Whisperer Assessment is the first step in learning to Think Like Your Best Clients. When you Think Like Your Best Clients, you grow revenue, build trust faster, shorten your sales cycle, and attract better projects deeper in your sweet spot.

Cost

The fee for The Client Whisperer Assessment is $500. This includes the interview, the written Client Whisperer Assessment, and a follow up action-planning discussion.